Tesla’s styling update cycle is way too slow. People lease EVs because they’re improving fast. Leases end every 2-3 years.
Model 3 is 7 years old, Model Y is 4. A legacy automaker would’ve done a Model 3 refresh in Y3, full redesign Y5-6. E.g. Ioniq 5 ’21 is getting a refresh this fall.
Tesla just dribbled out a mild M3 refresh in Y7, updating front and rear but same basic profile. Cheaper.
Meanwhile BYD’s spamming new EV models every few months.
Imagine MS just… forgetting to upgrade Windows. They did used to slip by years, but Tesla’s stretching the restyle more to save capital than over bugs and dev delays.
Tesla f’d themselves. The new model, tech and style energy went to Elmo’s extremely niche truck. Like if Apple moved the entire iPhone team to Jony’s silly little $17,000 Watch.
Vanity projects get small teams, not a whole of co effort. Tesla is wildly mismanaged and ripe for shareholder revolt, heading for takeover if unfixed. They should dismiss the board and fire Musk.
Elmo’s defrauding shareholders with his Cybertruck fixation as badly as his nonstop dipping into the corporate till.